As a result of strangers responding to a simple challenge to be kind, The Cool To Be Kind Project was created.  Stemming from a place of pain and heartache, we want to show people that we all have a story. How we use this to help others is what’s important.

It’s why we have developed The Kindness Portal. 

When it comes to kindness, our message is simple. Being kind is cool. Being kind is also free. As a tool for change, positivity and self-care, it is definitely under utilised.

Being kind has been proven to reduce stress, and releases the feel good hormones. This would make not just your day a bit easier but those on the receiving end, too!

The Cool To Be Kind Project is showing people worldwide that being kind is cool (see our recent Thrive Global contribution). Check out our ever popular kindness cards, send a positive postcard and feel free to join our 52 Weeks of Kindness Challenge which starts on 1 September!